Gwyneth Paltrow has built a business on healthy living—but says “un-Goop” moments (think martinis and cigarettes) are actually pretty Goop.
Flip through the pages of Gwyneth Paltrow’s last cookbook, It’s All Good, and you’ll see image after image of Paltrow looking impossibly slim and beautiful while gathering and preparing an array of healthy meals. She’s famous for her commitment to exercise and is on the verge of launching two organic beauty lines this winter; the front hallway of her Brentwood home has become a staple photo on aspirational design platforms like Pinterest. At times, she has been ridiculed for advocating some unusual personal health practices like cupping and “infrared” uterine steaming (aka vaginal steaming). On the stage of the Fast Company Innovation Festival this afternoon with Goop CEO Lisa Gersh and journalist Katie Couric, Paltrow was poised and stylish in a short, simple, gray dress.
